b'DepartmentsTHE OFFICIAL PUBLICATION OF THE 8 Editors letter NATIONAL TILE CONTRACTORS ASSOCIATIONB ARTA. B ETTIGA , publisher 12 Presidents letter bart@tile-assn.comL ESLEYA. G ODDIN , editor lesley@tile-assn.com16 Ask the Experts M ICHELLEC HAPMAN , art directorSponsored by LATICRETE International, Inc. advertising sales michelle@tile-assn.com24Business:M ARYS HAW -O LSON , advertising sales mary@tile-assn.comHow to future-proof the use of social mediaMailing Address:for your business P.O. Box 13629By Irene Williams, Owner - Principal,Jackson, MS 39236 U.S.A.Shipping Address:Msg2Mkt LLC 626 Lakeland East DriveJackson, MS 39232Tel: 601-939-207158 NTCA Member Spotlight: Tarkus Tile Fax: 601-932-6117Passion for excellence, knack for creativity driveWebsite: Utah tile setter www.tileletter.comwww.tile-assn.com By Lesley Goddin, EditorNTCA would not be possible with-Sponsored by Custom Building Products outthededicatedserviceofour board and committee members, and regional and state directors. Meet 76 Technical:these dedicated volunteers by visit-ing www.tile-assn.com and clicking Get inspired to introduce clients toon About Us. You can also find infor-mation and a continually updated artisanship in tile installations list of NTCA Five-Star Contractors at By Lesley Goddin, Editor www.tile-assn.comclick on Find a Sponsored by Custom Building Products Tile Contractor or Consultant.TILELETTER EDITORIAL POLICY: TileLetter is the ofcial publication of the National Tile Contractors 114 Advertiser Index Association, Inc. (NTCA). TileLetter provides a medium for expressing views and opinions with-out approving, disapproving, or guaranteeing the validity or accuracy of any data, claim or opinion appearing under a byline, or obtained or quoted from an acknowledged source. Statements of fact and opinion are made on the responsibility of the authors alone, and do not imply an opinion or reect the ofcial position of NTCA.The National Tile Contractors Association, Inc. is an equal opportunity association and seeks to include qualied individuals and businesses in all phases of its activities. The National Tile Contractors Association, Inc. does not discriminate on the basis of race, color, religion, age, sex, sexual orientation, national origin, veteran status, or disability. The National Tile Contractors Association, Inc. seeks opportunities to include these groups in its programs and activities.TileLetter is a free subscription to the tile, stone and allied products industries. To subscribe, visit www.tileletter.com-clickonAdvertisers& Subscribers-clickonSubscribe.Tomake address changes or unsubscribe, please send an email to: webmaster@tile-assn.com.4TileLetter | 2020'