b'BUSINESS TIP BUSINESS TIPerscheerwildlyforLove?Why is sponsored by didnt they rise up, revolt, and shake theirfistsinoutrage,demanding moremoneyforthemuchharder work that theyre doing?Ithinktheanswerliesinthe employees perception of fair pay.BusinessTip/MAPEIConstruction workers dont com-paretheirpaychecktothatofan MapesonicRMisahigh-per- NBA superstar; they compare what formanceacousticunderlaymenttheyremakingtootherconstruc-designed to reduce the passagetion workers. They wont revolt if a ofambientandimpactsoundprofessional athleteor a cardiolo-transmissions for ceramic tile andgistor a mortgage banker makes more than they do, even if its mul-stoneinstallations.Composedtiples of what theyre earning.ofdensepost-consumerrubber,But if that guy next to himor Mapesonic RM provides the dualeven the worker across town whos uses of sound reduction and crackdoing the same job for a competitor isolation. It is ideal for multi-oor is getting noticeably more dollars morethantheyare,youcanbet arrangementslikeapartments,your hammer drill that theres going condominiums,collegedormito- to be some fireworks.ries, classrooms and ofce build- Thereisnosinglefactorthats ings. In addition to noise reduc- moreimportanttoanemployee than the compensation they receive tion,MapesonicRMcarriesafor the work they do.lifetime warranty when it is usedHowever, if an employee feels as if incombinationwithMAPEIstilethey are being paid fairly, which is to andstoneinstallationproducts.say equal to another similarly skilled www.mapei.com and experienced individual doing the sameworkunderthesamecondi-tions in the same vicinity, then they tendtobasetheirlevelofengage-ment and their desire to remain with their employer on other cultural fac-tors (i.e. atmosphere, growth oppor-tunities, autonomy, recognition, etc.).ONPOINTWhileitimproves yourattractivenesstojobseekers, you dont have to offer higher com-36TileLetter | September 2019'