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and qualified tile installers. Proalso certifies installers through a program using two comprehen- sive training manuals. Yet Martinez Trilles believes much learning can be done regarding the development of installation standards. Product standards are especially important and the professional tile installer needs to know them in depth he said. Nonetheless we consider product standards are not sufficient to improve installation processes and to prevent defects or patholo- gies. It is most important that we are able to work together in the development of specific standards on installation that allow unifying global criteria on tile installation systems. In this sense we find most interesting the work being carried out in ISOTC 189 in relation to Thin Ceramic Tiles and Panels and on tile installation recommenda- tions. To help Proalso understand the work the NTCA does Woelfel gave Martinez Trilles a copy of the NTCA Reference Manual which the labor leader found extremely practical and useful. The meetings were facilitat- ed by Javier Rodriguez Ejerique Qualicers technical secretary who invited Woelfel to speak about the development of industry stan- dards in the United States at the world congress on tile quality in Castellon Spain. It is important for manufactur- ers and distributors to understand that there are highly skilled install- ers available and willing to take on the challenges involved in the installation of new products said Rodriguez Ejerique. For example the difficulties of thin panel tile installation should prompt them to seek out qualified installers to rec- ommend to architects to ensure job success rather than allowing the project to forego technologically advanced products out of fear of job failure. Looking forward Woelfel said he hopes Martinez Trilles will be able to accept his invitation to Total Solutions Plus this October in Palm Springs. We need to continually find ways of getting manufacturers architects designers distributors and qualified installers to the table for discussion on quality installa- tion. This is in the industrys best interest now and in the future. NTCA president James Woelfel l. and Proalso secretary general Matias Martinez Trilles exchange a NTCA Reference Manual and Proalso training manuals. BUSINESS TIP 30 TileLetter May 2016