Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34 Page 35 Page 36 Page 37 Page 38 Page 39 Page 40 Page 41 Page 42 Page 43 Page 44 Page 45 Page 46 Page 47 Page 48 Page 49 Page 50 Page 51 Page 52 Page 53 Page 54 Page 55 Page 56 Page 57 Page 58 Page 59 Page 60 Page 61 Page 62 Page 63 Page 64 Page 65 Page 66 Page 67 Page 68 Page 69 Page 70 Page 71 Page 72 Page 73 Page 74 Page 75 Page 76 Page 77 Page 78 Page 79 Page 80 Page 81 Page 82 Page 83 Page 84 Page 85 Page 86 Page 87 Page 88 Page 89 Page 90 Page 91 Page 92 Page 93 Page 94 Page 95 Page 96 Page 97 Page 98 Page 99 Page 100 Page 101 Page 102 Page 103 Page 104 Page 105 Page 106 Page 107 Page 108 Page 109 Page 110 Page 111 Page 112 Page 113 Page 114 Page 115 Page 116 Page 117 Page 118 Page 119 Page 120 Page 121 Page 122 Page 123 Page 124 Page 125 Page 126 Page 127 Page 128 Page 129 Page 130 Page 131 Page 132Ambassador Erin Albrecht of J&R Tile said. The company trains and educates maintenance/facilities per- sonnel on application, leaving the door open for calls or questions. “Most don’t know – or don’t know where – to purchase professional strength tile and stone cleaners,” she said. “We offer services, but we leave the stickers on the bottles on where the customer can reorder and our cards to contact us to order and ship to them.” Fila products are the company’s go-to, due to its outstanding custom- er support, and a useful iPhone app for staff and customers that displays a flowchart of the proper product for each application. Lori Coates, STONETECH rep out of Houston, also provides unbeatable customer service. “If we had more partnerships like this in the industry commercially, our installations as contractors would be longer-lasting and more aesthetical- ly-pleasing. That relationship would build customer loyalty with the contractor, and brand loyalty with the product. The staff always knows they can trust you because you care about your installation, long after the project is complete.” In addition to the free mainte- nance service, J&R dialogs in pre- construction about cove base and other options like metal trims. “We believe when cove bases are deleted because trim pieces can be pricey with budgetary constraints, it is our due diligence to offer solutions for the life of the installation with the end user in mind,” she said. And J&R has found in problematic commercial kitchens where they are called in to “regrout,” management has been inaccurately or incom- pletely informed about how to main- tain their floors. “Most of these facili- ties have gotten to the point where standing water is in the kitchen and it is a health/safety hazard.” Providing a custom maintenance package, with proper instructions from the get-go, eliminates these problems, and contributes to satis- fied customers and repeat business. Products used: • Fila • STONETECH TECH TALK –––––––––––––––––––––––––––––––––––––––––––––––––––––––––– J&R Tile crews apply- ing sealer on different types of sur- faces. 72 TileLetter | October 2016