prosperity – new cars, suburban houses and other consumer goods – were available to more people than ever before. However, the 1950s were also an era of great conflict. For example, the Civil Rights movement and the crusade against Communism at home and abroad exposed the underlying divisions in American society. The Association laid the ground work for growth by hiring its first director, Homer Panter, holding annual conventions and local zone meetings, and focusing on growing membership in its original regional area of 13 southern states. Jim Trimm became the director of the association in 1959. ATTMCA, CTDA and TCA form the Tile Expo, the precursor of Coverings The traveling educational road show is officially dubbed “NTCA Workshop” Michelle Chapman becomes art director and production manager for TileLetter Bart Bettiga becomes NTCA executive director Bob Brown is hired as the association's first membership director Gerald Sloan takes over the full-time trainer position for the NTCA Workshops The association adopts the current name, National Tile Contractors Association (NTCA) The name of the Tile and Stone Exposition was officially changed to Coverings Gigi Wall becomes office accountant Justin Woelfel, Jr. becomes NTCA's first full-time trainer Lesley Goddin is hired as TileLetter editor 1987 1980s 2000 2002 2005 2006 1988 1996s 2001 2000s 2006 Much like the many names the NTCA has held over the past 70 years, the NTCA logo has evolved from the original logo in 1947 as STCA to the branded red, white and blue NTCA logo we have today. Homer Panter, first STCA exec- utive director, 1948-1959 Brownie Brownell, the first STCA pres- ident, 1957 Jim Trimm served as executive director from 1959-1972. The 1952 zone meeting of the STCA, Birmingham, Ala. Louisville, Ky., was the site of the 1955 STCA Convention. TileLetter | September 2017 79