cially those who aren’t familiar with us. And we also need it validated for even repeat custom- ers that are looking for clients that will provide a consistent product.” The tile industry is moving toward certification as a standard. Martin Howard of David Allen Company in Raleigh, N.C., and current NTCA presi- dent, observed, “It really does set you apart from your competitors and it also vali- dates your skill and it validates the knowledge that you have and the hard work you’ve put in to get where you are.” The more install- ers who are certified the better off the industry is as a whole. Jan Hohn of Hohn & Hohn, Inc., in St. Paul, Minn., said, “It was a selling point I could talk to general contractors about, to architects, and designers to let them know we had passed a national test and it said we were qualified to install tile.” As more contractors, architects, and designers recognize certifica- tion as evidence of quality install- ers, certification will become ever more important to the industry and its members. For more information, visit https://www.ceramictilefounda- tion.org/certified-tile-installer-cti- program. Hohn CUSTOM SERVICES cutting bullnose stair treads scoring 785-437-2792 kawvalleytile.com CUSTOM TILE FABRICATION CUSTOM SERVICES excellent craftsmanship fast turnaround excellent craftsmanship fast turnaround You provide the tile, we provide the service. Call for a quote today! a division of Fox Ceramic Tile Howard QUALIFIED LABOR ––––––––––––––––––––––––––––––––––––––––––––––––– 46 TileLetter | March 2017